With its distinctive red and gray clad high-rise towers, Cepa Housing İncek forms part of the Çayyolu-Alacaatlı residential area within the wider development of western Ankara. This is a high-end district introducing innovative, distinguished, and bold projects.

Although the district where Cepa housing is located has high-quality buildings, there are also mediocre, undefined buildings dispersed in the neighborhood. Architect Ali Osman Öztürk chose Swisspearl panels in strong color tones to give this housing development its own identity.